Learn How to Design a Professional Visiting Card for Your Business
You're ready to begin your visiting card printing in Coimbatore once you have your logo, brand colour scheme, and a solid concept of what you want your card to say about you. Simply follow the eight steps below to determine which business card design is ideal for you.
1. Select your shape
You can skip to the second step if you've already settled on a typical rectangular shape for your business card printing in Coimbatore. Continue reading if you want to understand about all of your alternatives, including unconventional strategies.
As printing techniques become more proficient and affordable and 1000 visiting card price in Coimbatore becoming more affordable, experts will have more freedom to experiment with different shapes. Die-cut printing allows you to cut out any form you desire while still printing in bulk.
You may even base your entire business card design on creative cutting. The established companies of business card printing Coimbatore makes use of shape to accentuate the employee image, giving them a more personable and hence friendly feel.
The utilisation of creative shapes is determined by the image you wish to express. Special shapes make you appear more entertaining and help you make an impression, but they might be detrimental in more formal businesses. You should also consider logistics, such as how the card will fit in your wallet.
2. Determine your size
The size of the card is the next option you must make when making visiting card printing in Coimbatore. This is primarily determined by the country's standard, so that's a good place to start. Even if you intend to stand apart, you must be aware of what everyone else is doing in order to counteract it.
North American Standard : 3.5 × 2 in. (88.9 × 50.8 mm)
European Standard : 3.346 × 2.165 in. (85 × 55 mm)
Oceania Standard : 3.54 × 2.165 in. (90 × 55 mm)
When creating, regardless of scale, you should always keep three things in mind :
Bleed area : the outermost part of the card likely to be removed.
Trim line : the target line for cutting cards.
Safety line : anything outside this line is subject to cutting mistakes. Don’t let essential elements like text or logos fall outside this line.
3. Include your company's logo and other visuals.
Now we'll start planning the aesthetic parts of your business card design, starting with the logo. On your business card, your logo should take centre stage, but other flourishes and secondary designs might be valuable as well.
Remember that you have two sides at your disposal to use during business card printing Coimbatore. One technique is to dedicate one side of the business card solely to the logo, while the other side displays the person's contact information. However, it is also beneficial to have the logo on both sides, therefore you may notice a smaller, out-of-the-way logo on the side containing contact information.
4. Insert the appropriate text
What your business card actually says is up to you. Work-from-home freelancers may not need a postal address, whereas occupations that require face-to-face consultations do. Perhaps it's a deliberate choice, such as highlighting your great social media following. The point is that different people benefit from varied language on their business cards.
So the next step is for you to determine what to put on your business card before proceeding with the business card printing Coimbatore. Here is a list of some frequent options for you to consider.
Name – It's a given. Every card needs one.
Company name – Except for personal brands, in which case your personal name is also your corporate name.
Job title – Include your job title on traditional cards. This also serves as a reminder to the holder of who you are, what you do, and how you met.
Phone number – Even if the phone is not your favoured mode of contact, it is for some.
Email – Email is the new standard for non-urgent business communications, thanks in part to the ability to send documents as attachments.
Website URL – Incorporating your website's URL is a non-aggressive request to visit.
Social media – Include social network connections if they are related to your field or if you simply want to show off your personality.
Address – Customers must be drawn into your office or business location.
QR code – While not as ubiquitous as it once was, a QR code is still a viable way to communicate any data you want. All of the benefits of using a QR code may be found here.
Slogan – A tagline is completely optional, but it helps with brand identity and adds a little flair.
5. Select your typography
Once you've decided what you want to say, you can customise how it looks with the help of designers at firms that deal with visiting card printing in Coimbatore . While typography is always important, it's more vital on business cards because you have to make text totally legible in a little space.
Let us divide typography into three major categories:
Size : To maintain legibility, all text should be at least 8 points in size. However, you want your most significant parts (such as your name) to stick out, so feel free to experiment with different text sizes. Consider empty space as well—you don't want your card to be cluttered, so keep your text tiny enough so there's plenty of breathing area around each piece.
Font: Just remember to select a typeface before business card printing Coimbatore that reflects the personality you want to convey. A modern and clean sans-serif, a unique and charming script, or a classic and timeless serif font? Here are some samples of what various font types may bring to the table.
Color: A pre-existing brand colour scheme comes in helpful here. To stay on-brand, use font colours that complement your card's backdrop colour, which should also be a brand colour. Similar colours may look beautiful together, but they can be difficult to read, so play with contrasts for legibility.
6. Think about distinctive finishes
Now that you're in the home stretch, it's time to start thinking about printers—especially what business card printing Coimbatore can offer. Certain printers include specific finishes that might help make a lasting impression. Examine whether any of these "special effects" can help your business card design plan.
Embossing: This technique produces three-dimensional reliefs, causing specific regions to "jump out." You can utilise it, like spot UV coating, to draw attention to specific areas of your card, even phrases.
Letterpressing: Letterpress printing, as opposed to lifting the paper, pushes it down while inking it. The end effect is similar to an engravement, usually with unique ink to capture attention. This is especially effective for letters, giving your text more weight.
Stamping with foil: You can apply foil stamping to photos or even just parts of images if you want something glossy and reflecting like tin foil. If you use a bold enough typeface, this can also be used to highlight content.
UV spot coating: A smooth varnish is used by firms of visiting card printing in Coimbatore on several cards to produce a gloss and smooth texture. Spot UV coating is similar, but only applied to specific regions. That is, you can only apply a gloss to your logo, select visuals, or even a word or phrase. Use it to highlight specific parts over others, but keep in mind how it impacts the entire composition when only a portion is bright.
7. Select a designer
If you really want a great business card, you should look for a professional designer working at a company of visiting card printing in Coimbatore that can develop the ideal card for you. You can hunt for a local freelance designer or look for a designer with the correct style and experience on a platform. Check through their portfolio to discover whether they're a suitable fit for your company.
Once you've discovered the proper person, attempt to express clearly what your company is all about, as well as the style and mood you want, so your designer can make your vision a reality.
8. Complete your design
You can reevaluate your design once all of the elements are in place and you have an exact projection of your final colour choices and unique finishes.
Examine the visual flow first: how does your eye move when you look at the card? What is the first thing you notice? Last? A decent visual flow should begin with the logo, then the name, then the secondary information, and then any secondary graphics, if present. You may always adjust and optimise the visual flows by changing the size and location of an element.
You should also remove as much clutter as possible. Is all of this information required? The fewer the remaining pieces, the greater the influence of each.
Check to make sure you didn't commit any frequent mistakes. Is the text clear? Are the colours clashing? Are there any elements that are too close to the edge?
Remember to request that your designer provide you the finished result as a vector file and a vector-based PDF. You should utilise vector pictures if you need to adjust the size, and PDFs are readable by almost any printer.